Browsing the "Creativity & Trends" category

Learning from John Cleese, so useful!

October 31st, 2014 | by thezooooo

Another great one: John Cleese. He learned about creativity and how it works. And says some true things about it. How to grow, which circumstances you should create to activate …


The importance of a good briefing.

October 2nd, 2014 | by thezooooo

Every project starts with a brief. But very few projects end up with exceptional results. Why? As a disruptive brand and design strategy firm that creates briefs across multiple creative …


Put your client first?

May 12th, 2014 | by thezooooo

Pixar made this short movie as a respons to the financial crisis and how the banks put their clients first. Not. They came up with all kinds of difficult products, …


Airbear in subway

September 3rd, 2013 | by thezooooo

Just watch!. So simple and clever. It makes you happy, doesn’t it? How does it feel? It must feel this way when you make a concept, or judge it. Good …


Chipottle: going back to the start.

September 3rd, 2013 | by thezooooo

Nice theme of the WHY-company. Can you see this is made with love and attention. And that this is magic. You can watch the case in the other clip, but …


Design, discovery and humor

September 3rd, 2013 | by thezooooo

Great design is a never-ending journey of discovery, for which it helps to pack a healthy sense of humor. Sociologist and surfer-turned-designer David Carson walks through a gorgeous (and often …


The essence of influence.

August 3rd, 2013 | by thezooooo

INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment. The film attempts …


How to make sure that people take the stairs

April 30th, 2013 | by thezooooo

The Fun Theory is an intitavive of Volkswagen. When you visit the website of The Fun Theory you will find other examples. This is a good example of how gamification …



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