Author Archives: thezooooo

Choose your own path…

March 11th, 2015 | by thezooooo

Seth Godin speaks to a bunch of people working in the creative industry, but in fact this story goes for all of us. He talks about the new era we …


Who’s to blame?

March 2nd, 2015 | by thezooooo

You are probably a bit of a blamer – most of us are. But why should we give it up? In this witty sequel to our most watched RSA Short, …


Les van vooraper John Cleese: altijd leuk.

October 31st, 2014 | by thezooooo

Nog zo’n geweldige vooraper: John Cleese. Hij heeft zich verdiept in creativiteit en hoe dat nou werkt. En zegt daar een paar zinnige dingen over. Ook hoe je het kan …


How wolves change the ecosystem.

October 23rd, 2014 | by thezooooo

A pack of wolves are brought back into a nature parc. And then you see the change of the ecosystem. It benefits from it. Who have thought? Wolves are not the first …


Who moved my cheese?

October 23rd, 2014 | by thezooooo

Who Moved My Cheese? An Amazing Way to Deal with Change in Your Work and in Your Life, published on September 8, 1998, is a motivational tale by Spencer Johnson written in the style …


The importance of play

October 14th, 2014 | by thezooooo

Watch this: the analogy with sport and playing music is great! And shows us once again how important it is to play. Playful teams are more creative, inventive and effective. …


The importance of a good briefing.

October 2nd, 2014 | by thezooooo

Every project starts with a brief. But very few projects end up with exceptional results. Why? As a disruptive brand and design strategy firm that creates briefs across multiple creative …


Dolphins have a smart way of fishing…

September 24th, 2014 | by thezooooo

There’s a group of dolphins in Florida who discoverd a clever way of fishing. Not swimming after them, but creating a natural net. Very smart! Inspiration by nature, finding new …


Help my boss is a monkey…

September 7th, 2014 | by thezooooo

If you want to transform effectively, it helps to look in the mirror from time to time. Of get someone to help you look at yourself. How do we communicate …



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